As a Business Partnerships Manager, your primary responsibility will be to establish and nurture strategic partnerships with external organizations, individuals, and stakeholders to drive business growth, enhance brand visibility, and foster collaboration. You will be responsible for identifying potential partners, negotiating and closing partnership agreements, and ensuring the successful execution of partnership initiatives. Your role will involve a mix of relationship building, project management, and performance tracking.
Key Responsibilities:
1. Partnership Identification and Outreach:
- Identify potential partners that align with the company's goals and values.
- Initiate and maintain communication with potential partners to explore collaboration opportunities.
2. Negotiation and Agreement:
- Negotiate partnership terms and agreements, ensuring mutually beneficial terms.
- Draft and finalize partnership agreements in collaboration with legal teams.
3. Relationship Building:
- Cultivate strong relationships with partners to foster trust and open communication.
- Act as the main point of contact for partner inquiries and concerns.
4. Project Management:
- Develop and manage project plans for partnership initiatives, ensuring deadlines and deliverables are met.
- Collaborate with cross-functional teams to execute partnership projects effectively.
5.Performance Tracking and Reporting:
- Define key performance indicators (KPIs) to measure the success of partnership initiatives.
- Regularly monitor and analyze partnership performance against KPIs.
- Prepare and present comprehensive performance reports to internal and external stakeholders.
6. Strategic Planning:
- Contribute to the development of the company's partnerships strategy in alignment with overall business objectives.
- Identify new partnership opportunities and innovative ways to leverage existing partnerships.
7. Marketing and Branding:
- Collaborate with marketing teams to develop joint marketing campaigns that promote the partnership and increase brand visibility.
- Ensure consistent branding and messaging across partnership-related materials.
8. Events:
- Collaborate with operations team to executive events to generate leads
9. Any other ad hoc matters as assigned by CMO
Key Performance Indicators (KPIs):
1. Lead Generation:
- Measure the impact of partnerships on lead generation and track the ROI of partnership initiatives.
2. Partnership Reach:
- Evaluate the expansion of the company's reach through partnerships, including audience growth and new market penetration.
3. Project Execution:
- Assess the successful execution of partnership projects within specified timelines and budgets.
4. Market Positioning:
- Analyze the impact of partnerships on the company's positioning within the industry and among competitors.
