- Conduct market research to identify which airlines are using competitor aviation headset product as well as other non-broadcast verticals which uses ClearCom products.
- Build an email list of aviation professionals, pilots, and potential customers. Send regular newsletters or targeted email campaigns with updates, product launches and special promotions.
- Assist with organizing and executing promotional events and participating trade shows to showcase RTS intercom system.
- Collaborate with the sales team to develop marketing campaigns and initiatives that support sales goals for RTS intercom systems and TELEX Aviation products.
- Analyze marketing data and metrics to track the effectiveness of marketing efforts for RTS intercom systems and TELEX Aviation products.
- Research target audience demographics and preferences to tailor direct mail campaigns for RTS Intercom systems.
- Assist in designing and creating visually appealing direct mail marketing materials, including postcards, flyers, and promotional packages.
- Compile mailing lists and ensure accuracy of contact information for targeted recipients of the direct mail campaigns.
- Track and analyze the effectiveness of direct mail campaigns through metrics such as response rates, conversion rates, and ROI
- Assist in brainstorming and developing creative concepts for direct mail campaigns to generate interest and engagement with RTS Intercom systems.
- Collaborate with the marketing team to integrate direct mail campaigns with other marketing initiatives and channels for a cohesive and impactful marketing strategy.
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