Marketing Strategy Professional (with Creative Design Capability)
Location: Central Singapore
Our client, an upcoming premier Chinese restaurant located in the vibrant core of Singapore, is committed to providing an authentic and high-quality Chinese dining experience. They are currently seeking a Marketing Strategy Professional who also possesses creative design capabilities, with a deep appreciation for Chinese culture and a passion for the service industry.
Role Overview:
The Marketing Strategy Professional will be responsible for crafting and executing marketing strategies while also contributing to the creative design aspects of the marketing materials. This role requires a strategic thinker with a keen eye for design, capable of blending insightful marketing tactics with visually appealing creative outputs.
Key Responsibilities:
- Develop and implement comprehensive marketing strategies that effectively communicate the restaurant’s brand to its target audience.
- Design visually compelling marketing materials that align with strategic marketing objectives.
- Utilize an understanding of Chinese aesthetics and cultural elements in all marketing and design initiatives.
- Collaborate with senior management to align marketing strategies with overall business goals.
- Analyze market trends and customer insights to refine marketing strategies and creative approaches.
- Manage the production of all promotional content, ensuring consistency in style, quality, and alignment with branding standards.
Required Qualifications:
- Bachelor’s degree in Marketing, Graphic Design or a related field is a must.
- Demonstrable experience in marketing strategy development, complemented by skills in graphic design.
- Strong portfolio showcasing effective marketing campaigns and high-quality design work.
- Proficiency in Mandarin Chinese, with an in-depth appreciation of Chinese cultural nuances.
- Excellent strategic planning abilities, with the capacity to manage multiple projects and meet deadlines.
- A genuine passion for the food and beverage industry, with a creative and innovative approach to marketing challenges.
Ideal Candidate:
The ideal candidate will have a robust blend of strategic marketing expertise and creative design skills. While previous experience in the food and beverage sector is advantageous, the ability to integrate effective marketing strategies with creative design is paramount.
