Job Summary:
We are a pioneer in advanced robotics technologies, seeking a creative Digital Marketing Executive to assist in planning, execution, and optimization of OTSAW’s online marketing efforts.
Your creative thinking skills and strategies will be an essential part in driving our brand and digital narrative, enhancing our organisation's image, improving digital communication, and supporting business growth through effective campaigns.
The role will report to the Commercial Director but will work independently to support the internal team as necessary. The role is based in Singapore.
Responsibilities:
Digital Marketing
• Operationalise and execute all digital marketing campaigns from concept to end of campaign reporting.
• Management of all the company’s social media platforms: LinkedIn, Facebook, Instagram, Twitter, and YouTube.
• Develop and maintain a content calendar for all social media channels and ensure all content is timely, relevant, and engaging.
• Owns and maintains campaign reporting, metrics, and site analysis.
• Brainstorm creative ideas and assist in developing effective marketing strategies to drive sales.
Content Marketing
• Plan, develop, and lead content for various marketing channels, including social media, blogs, and videos.
• Handle all other ad-hoc marketing tasks.
Requirements:
• Diploma/Degree in Marketing or other related fields.
• A motivated, self-starter with plenty of initiative and a positive team-oriented attitude.
• Able to work independently and with minimal supervision.
• Working knowledge of LinkedIn, Instagram & Facebook.
• Good communication and proficient writing skills.
• Commercial awareness partnered with a creative mind.
