- Local MNC
- Basic $ 6500 - $ 7000 + AWS + Variable Bonus
- Excellent Welfare and Benefits + Career progression
- Working location: Tai Seng
- Working Hour: 9am – 6:30pm
- Working Days: Monday - Friday
Responsibilities:
- Plays the main role of managing the business’s day-to-day consumer relations protocols and CRM segmentation.
- Advance the CRM strategy of the Group via managing internal and external stakeholders. This will include internal strategic coordination with Marketing, Customer Service and E-Commerce teams, as well as management of vendors
- Driving CRM initiatives and overseeing execution of CRM Campaigns
- Structures CRM activities with a view of maximizing KPI improvement, ROI, and business impact.
- Oversees and coordinates the implementation of new CRM tools
- Develop, evaluate, and redesign members’ loyalty program to enhance retention rate
- Working with IT and CRM vendor to manage CRM system and data warehousing
- Lead an efficient and structured processes to maintain a high level data hygiene within the CRM database and communications infrastructure
- Performs consumer Journey Mapping and analyses business touch-points in order to increase the business’s commercial opportunities.
- Define and manage the overall group’s data management strategy
Requirements:
- Degree in Business Administration / Mass Communication or equivalent with at least 5 – 7 years of relevant experience
- Working in FMCG, retail or beauty industry will be an advantage
Candidates are encouraged to apply this position via Apply Now button with the following information in the resume
- Work experiences and job responsibilities
- Current and Expected salary
- Reason for leaving
- Date of availability
- Education background
We regret that only shortlisted candidates will be contacted.
CHENG JAU WEI (R23115788)
EA Recruitment Pte Ltd
EA License No: 21C0492
