- Develop, implement, and manage social media strategy.
- Create engaging content including videos, graphics, and written posts to captivate the audience.
- Plan and execute social media campaigns to align with business goals.
- Monitor and analyze social media metrics to measure the success of campaigns and optimize strategies.
- Stay up-to-date with the latest social media trends, tools, and best practices.
- Manage social media accounts and respond to followers promptly to foster community engagement.
- Handle video shooting, editing, and post-production to produce high-quality multimedia content.
- Support the preparation of marketing materials and proposals.
Requirements:
- Bachelor’s degree or higher from related majors.
- Minimum of 2 years of work experience in social media marketing or a related role.
- Proven experience in video shooting, editing, and post-production.
- Strong understanding of new media marketing strategies and tool, especially on Chinese social media platforms.
- Excellent communication skills, both written and verbal.
- Proficiency in using social media platforms and analytics tools.
- Ability to work independently as well as part of a team in a fast-paced environment.