Job Responsibilities
1. Responsible for the creative design and production of advertising materials for the company's APP products, including short videos, static images, dynamic images, etc.;
2. Monitor excellent advertising designs on mainstream traffic platforms, and create differentiated designs based on product characteristics and user features to produce attractive video and static ads;
3. Collaborate with the advertising team to provide creative ideas, grasp the design style of overseas markets, and implement them to improve ad click-through rates and conversion rates.
Job Requirements
1. Bachelor's degree or higher, preferably in Animation, Digital Media, Advertising, Film Post-production, Visual Communication, or related fields, with over 3 years of design work experience;
2. Proficient in operating AE, PS, and mainstream plugins such as saber, familiar with video editing software like PR and Jianying;
3. Good at learning with a high sensitivity to information, able to keep up with the latest trends in video design and propose innovative ideas;
4. Strong team awareness and collaboration spirit, excellent communication skills, and a high sense of responsibility and execution capability.
Preferred Qualifications
1. Experience in video ad design, animation production, or related fields is preferred;
2. Understanding of different countries' cultures and aesthetics, familiar with overseas user habits;
3. Basic data analysis skills, able to optimize designs based on advertising performance.