Responsibilities
1. Develop and implement and manage Google Ads campaigns, including search, display, and video ads.
2. Analyse campaign performance and adjust strategies to maximize return on ads spending.
3. Manage a substantial advertising budget effectively, ensuring maximum ROI.
4. Monitor and report an campaign results, providing actionable insights and recommendations.
5. Stay up to date with the latest Google Ads features and best practices.
6. Collaborate with other marketing team members to align Google Ads strategies with overall marketing goals.
Qualifications
1. Bachelor’s degree in marketing or relevant field
2. At least 2 years of professional experience in Google Ads or PPC advertising
3. Proven work experience as a Google Ads Specialist or similar role
4. Ability to translate complex data into actionable campaign improvements.
5. Strong analytical skills and experience with Google Analytics and other relevant tools.
6. Strong attention to detail and ability to work under tight deadlines.
