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Jobs in Singapore   »   Jobs in Singapore   »   PR / Media / Communications Job   »   Associate Social Media Director
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Associate Social Media Director

Publicis Groupe

Publicis Groupe company logo

We are seeking an experienced and strategic-minded Associate Social Director to drive the development and execution of social strategies for our clients. As a key member of our team, you will have the opportunity to shape and grow the social impact of top brands from our Singapore office.

Expectations of an Associate Social Media Director 

Leadership and Team Management:

  • Lead and mentor a team of social specialists in developing and executing comprehensive social strategies
  • Provide guidance and support to junior team members, ensuring their professional growth and development.
  • Foster a collaborative and inclusive team culture, encouraging open communication and idea sharing.
  • Lead by example, demonstrating excellence in strategic thinking, creativity, and client service.

Social Strategy and Channel Management:

  • Lead development and implementation of comprehensive social platform strategies across major channels including TikTok, Meta and Youtube.
  • Collaborate with senior strategists and creative teams to develop client-facing social strategies, including research, strategic briefs, and presentations.
  • Provide strategic perspective on paid media approach and integration with overall social strategy, working closely with agency partners.
  • Oversee project management of social content creation, ensuring timely packaging, scheduling, and distribution of content.
  • Integrate creative strategic vision for client’s business with social channel expertise and insights.
  • Champion social media strategy internally, fostering collaboration and alignment across agency departments.

Insights & Reporting:

  • Collaborate with internal data analysts and junior social specialists to deliver comprehensive channel reporting, social insights, and actionable recommendations to clients.
  • Utilize social media listening tools to extract insights and inform ongoing social strategy evolution.
  • Conduct regular reviews of client competitors to benchmark social activity and broaden understanding of the social landscape.

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